Ferdi

Wiener Norm

2026

Ferdi by NOEMAR — a kinetic wall automaton of a small horse walking around its pedestal once a minute.

Overview

Whether in a central square, on the roof of a building, or simply at the side of the road, Viennese streets are bestrewn with sculptures. One of them has come to life in Ferdi. A horse broke free and now walks, as an automata, around its pedestal once a minute — a new genre of furniture we call wall entertainment.

Ferdi by NOEMAR — wall-mounted horse automata that walks around its pedestal once a minute. Wiener Norm collection, 2026 (view 3 of 4).
Ferdi by NOEMAR — wall-mounted horse automata that walks around its pedestal once a minute. Wiener Norm collection, 2026 (view 2 of 4).

Concept

Ferdi is a poetic interpretation of a clock, showing only time passing through the movement of the horse, which moves once per minute around its former pedestal. The appeal lies within the tension between technical clarity and poetic illusion — a single figure, visible connections, a single motion, endlessly repeating. Ferdi is intended as a visually engaging piece that captures attention wherever it is hung, a stable companion reliably moving throughout the day.

Ferdi by NOEMAR — wall-mounted horse automata that walks around its pedestal once a minute. Wiener Norm collection, 2026
ViewProcess →NextView next project ↓